

Shoe Deodorizer Powder Label Design
Label design for a shoe deodorizer powder, combining fresh green cues, clear odor-control messaging and an easy-to-scan hierarchy for ecommerce and retail.
Project Overview
This label gives a functional shoe-care product a clean, fresh identity. Bold deodorizer typography establishes the purpose immediately, while green botanical cues and concise icons support the odor-control message and help shoppers understand the product quickly.
THE CHALLENGE — Communicate strong odor-control performance while keeping the product approachable, fresh and immediately recognizable as a powder designed for footwear.
OUR STRATEGY & SOLUTION — We created a clean white-and-green label with bold product naming, leaf-inspired freshness cues, structured benefit icons and a focused information hierarchy to make the use case clear at a glance.
THE OUTCOME — A fresh, recognizable footwear-care label with clear product positioning, strong readability and visual impact across ecommerce thumbnails and retail shelves.
